Your ideal clients don’t want clever marketing. They want you.
Own your brand voice. Rise above the noise. Attract the exact people you’re here to help.
Crafting an authentic,
stand-out brand and message starts from the inside.
But whether you’re just starting out or making a business shift, it’s almost impossible not to get swept up in everything outside of you.
The voices of “experts” who’ve been at this way longer start to drown out your own.
Before you know it, your website, your social captions, everything… sound like a watered down, vanilla version of what everyone else in your industry is saying.
To differentiate yourself from the crowd in a genuine and authentic way requires starting from the inside — your story, your unique perspective, your voice.
Packaged up in just the right way, your brand message goes from being noise to being a magnet to your ideal clients.
Hey there. I’m Betsy.
I’m a brand and messaging strategist who works exclusively with heart-centered solopreneurs and women in business.
I created StoryWell by Betsy to help more women trust and tap into their own intuition and true desires, then it express it with clarity and confidence in their brands and business.
“Betsy went way beyond my expectations during our time together. Together we found clarity and I gained confidence in what my brand is rooted in with an action plan to move forward. Even more, I feel like she really saw me. She reflected back to me a depth of understanding about who I am as a person and how I truly want to show up in my business and online.”
- Dr. Alexandra Crosswell, Stress Expert + Wellness Advisor
From the blog
Messaging not landing with your ideal clients? Here are 3 reasons why that might be and how to fix them.